We are introducing a new lecturer for both the Bachelor's programmes and the MBA and Coaching School: Ing. Vilém Kunz, Ph.D.

He graduated from the Faculty of Business Administration at the University of Economics in Prague. His professional focus is mainly on the issues of sports marketing and management and corporate social responsibility.

He has published extensively: he is the author or co-author of university scripts and a number of professional books, such as Social Responsibility in Sport (Grada Publishing, 2020), Sports Marketing: CSR and Sponsorship (Grada Publishing, 2018) and Modern Approaches to Corporate Social Responsibility and CSR Reporting (Grada Publishing, 2013).

He also works with the practice and became the first CSR manager in a Czech professional sports club. He is one of the founders of the Association for Social Responsibility in Sport, which seeks to spread the principles of the CSR concept in the Czech sports environment.

In 2008, he received the Professor František Egermayer Award for his dissertation (in the category of the best dissertation), awarded by the Czech Society for Quality. For his contribution in the field of social responsibility in sport, he was also awarded the Personality of the Ústí nad Labem Region for 2019.